Plan & Measure
Clinickit Journal
Planning your work, seasonal campaigns and simple measurement.
In this section
Plan & Measure · Campaign Brief
How should a med spa plan Black Friday?
Start from real capacity and approved terms, then write the message. Black Friday 2026 is November 27. Decide what the clinic can actually deliver before anyone drafts a post.
October 30, 2026 · 3 min read
Plan & Measure · Playbook
What should an AI prompt for med spa marketing include?
A useful prompt names the job, gives verified clinic details, states the channel's rules, sets limits and tells the AI to mark unknowns instead of guessing. The limits should rule out outcome claims and patient information. A person at the clinic still reviews every draft.
October 29, 2026 · 3 min read
Plan & Measure · Playbook
How do you plan a month of med spa content?
Give each week one job, match each post to a purpose, and build every post from details the clinic has verified. Plan only as many posts as your team can review. Confirm dates, services and availability before anything goes live.
October 29, 2026 · 3 min read
Want the words as well as the plan?
The free kit turns your clinic details into one post prompt for your own AI tool.